Meet Amy Stanitzke: Freeland Painting’s Relationship Liaison

Ever since Freeland Painting was founded in 2009, it’s been a top priority to build our community relationships and presence in the Atlanta metro area and beyond. In fact, the experienced professionals at Freeland Painting believe that “Relationships matter more than the brush or the ladder.

That’s why we brought on Amy Stanitzke to Freeland Painting’s core team of professionals as our Relationship Liaison. If you’ve had the pleasure of working with Amy, you know she’s the exact right person for that role: A people-person with a positive attitude, Amy is enthusiastic about helping businessowners, homeowners, and other community members and groups connect with the right services to make their businesses stand out.

Freeland Painting provides residential, multi-family and commercial painting, (both interior and exterior), custom roofing, cementitious siding, and gutter systems that improve curb appeal and structural efficiency.

Our staff members play an integral role in ensuring that each customer enjoys a standout experience when they choose Freeland Painting. That’s why we want to introduce you to them.

We’ll start with Amy Stanitzke, because she’s celebrating her 2-year anniversary with Freeland Painting this week. We asked her a few questions so customers can get to know her better. Here’s what she shared:

What’s your favorite paint color?

Agreeable Gray! It was the most popular Sherwin Williams paint color in 2019. My husband and I ended up painting the outside of our house with it. What a great paint color name!

What made you decide to join the Freeland Painting team?

There’s a story about that. I met Doug Ireland, the owner and founder of Freeland Painting, through meetings of the Gwinnett Chamber of Commerce where Doug and I were both members. At the time, I was working in the senior living sector. Doug has a great personality, and he always cracked me up when we talked. At the time, my husband and I were customers — Freeland Painting painted both the interior and exterior of our houses. My husband and I became friends with Doug and his wife (the cofounder of Freeland Painting), Keri.

One weekend, Doug and Keri took us out on their boat on Lake Lanier. We had such a fun afternoon — and it made me think how wonderful it would be if we worked together. So I mentioned, “If you’re ever looking for a business development person for Freeland Painting, let me know.” That’s how it started. My position began as part-time, and has since grown into full-time work.

What does your role at Freeland Painting entail?

My job title is Relationship Liaison. I’m responsible for developing new client and customer relationships for Freeland Painting, maintaining our existing relationships, being a resource and a connector for people both in and outside of the industry.

I focus mainly on the Atlanta metro area, but also on a wider scope beyond Atlanta. Depending on the size of the job, Freeland Painting has taken crews out of state to complete important jobs for our valued customers. My role is to connect with property managers, property management companies, general contractors, and project managers in a wide variety of settings.

In which industry associations does Freeland Painting participate?

Freeland Painting actively participates in four associations to better communicate with and expand our client base:

  • Community Associations Institute (CAI Georgia), in the homeowners’ associations segment.
  • Atlanta Apartment Association, for the multi-family division of our business.
  • Commercial Real Estate Women (CREW Atlanta), which is for both men and women in Atlanta’s real estate segment.
  • Building Owners and Managers Association (BOMA Georgia), which includes property managers, building owners, and other industry vendors that Freeland Painting can partner with. BOMA  also provides resources that benefit all of our customers.

What’s your favorite part about working at Freeland Painting? 

We’re all so busy that we’re not often in the same office together — especially in the past 18 months. But when the whole team gathers in the same room, we all get along incredibly well and have strong relationships with each other.

This stems from Doug. He is a knowledgeable leader, and his focus is on putting great people and processes in place so Freeland Painting can make its customers happy and continue to grow. Doug standardized all of our work by establishing the “Freeland Fundamentals,” a 56-point checklist that covers every aspect of each project we undertake. Our goal is to make sure that every client enjoys a superior experience in working with us. We go the extra mile to ensure that our work gets completed within budget, within deadlines, and to our client’s complete satisfaction.

As a result of the Freeland Fundamentals, I always know what my next step is on every job. It takes the guess work out of serving our clients at a high-level of customer service.

How is Freeland Painting unique?

We distinguish ourselves from other painting companies because we’re all about relationships. Every company is made up of people, and we all experience human error on occasion. But if we have a paint drip on a driveway or elsewhere — what makes us different is how we solve the problem. Freeland Painting goes to lengths to make customers happy.

It’s also interesting to note that we’re a paperless office. We’re not wasting paper by circulating printouts by hand. Our processes and systems are digitized. We’re a very high-tech painting company. There’s no messy whiteboard with a list of projects. It’s all computerized. That makes us more sustainable and environmentally friendly.

Do you have any unique hobbies or talents?

My husband, Steve, and I live on a lake. We love boating, being outdoors and playing tennis. And I also enjoy reading.

Have you ever had a DIY paint job “fail”?

Through painting the two walls in my kitchen, I gained a lot of respect for what the professional painters at Freeland Painting do. I got paint splatter on my maple cabinets even though I tried so hard to be careful. It wasn’t a great outcome. I learned that you’ve got to use painter’s tape like a pro and do things the right way.

Do you have any pets?

Yes: two dogs. Phoophie is an 8-year-old Maltese. Mojo is a 15-year-old Pekingese mix. We also have four grown children and we’re very proud of them.

What’s your favorite vacation memory?

Going to the Jersey Shore to visit family. I grew up outside of Philadelphia, and spent my summers going to Sea Isle City, New Jersey. When our kids were younger, they could rent bikes, and come and go as they pleased. What a relaxing vacation destination.

What’s your favorite song?

That’s a tough one. My husband’s an engineer by day, and a musician and pianist at heart. We listen to music all the time. I have a lot of favorites, but it’s too difficult to name just one.

Why should people in the Atlanta metro area choose Freeland Painting?

Because we care. And because our relationships with people matter to us. It’s so basic — but it’s so true.

And while we enjoy a solid reputation now, we realize that our reputation is only as good as the last job we finished. Constantly remaining vigilant in maintaining our positive reputation is important to building success, as it can disappear in an instant. We never forget that!

Call Freeland Painting at 678.679.3126 to schedule a free estimate for your single family or multi-family residence or business. We look forward to building a solid relationship with you that we are confident will last for years to come!

What are VOCs—and Why Do They Matter?

VOCs, short for Volatile Organic Compounds, are a group of chemicals that are found in most paints and coatings. They’re not only found in paints—but they’re also in cleaners, disinfectants, dry-cleaned clothing, permanent markers, glues, air fresheners, and aerosol sprays. But because Freeland Painting is your locally owned painting company in Atlanta, we’ll focus on the VOCs in paint.

One reason VOCs are in paint is to keep the paint fresh while it’s in the can. Once the can is opened, VOCs enable the paint to spread smoothly on the wall or surface you want coated. Some VOCs give paint specific properties—rust prevention, for example. After we paint your walls, paint your ceiling, paint your business, or paint your house, VOCs evaporate into the air. That process is called off-gassing.

Health Effects of VOCs

We’re all familiar with the smell of fresh paint as it dries. For people sensitive to VOCs, that chemical smell can irritate their nose, throat, or even cause a headache. That’s because the paint is off-gassing VOCs, which can have health consequences if you’re exposed to paint fumes for lengthy periods of time. Leaving a door or window open for increased ventilation is a best practice during your interior paint job and while the paint dries. Latex paint dries fast, which is why Freeland Painting uses latex paint for most of its painting jobs, both big and small.

Most VOCs in paint are off-gassed as the paint dries in the first few hours, though a small amount of VOC off-gassing can continue for about 6 months.

Reducing Exposure to VOCs

The US Environmental Protection Agency recognizes that high levels of VOCs can have a negative impact on health, so they regulate the level of VOCs in paint to minimize exposure. According to the EPA, the levels of VOCs inside of homes and businesses are an average of 2 to 5 times higher than VOC levels outdoors. In addition, during the painting process and for several hours afterward, VOC levels may be hundreds of times higher inside than outside. That’s why good ventilation and a fresh air source are critical as paint dries.

Low-VOC Paint Options

In addition to practicing good ventilation during the painting and drying process, the paint you choose can significantly impact the VOC level that is off-gassed in your home or commercial building. Paint manufacturers offer choices in the levels of VOC in paints, with both low-VOC and no-VOC options.

Latex paint has a significantly lower level of VOCs than oil-based paint. At Freeland Painting, we typically use latex paint that the EPA has rated as “Low VOC,” meaning it has a low content of VOCs. Specifically, Low VOC paint has less than 250 grams per liter of VOCs.

Some paint manufacturers, including Sherwin Williams, offer both Low-VOC and No-VOC paint options. For interior painting, we suggest Sherwin Williams Harmony® Interior Acrylic Latex Paint for interior wall and ceiling painting because of its innovative technology and Zero VOC formula that contributes to better indoor air quality one coat of paint at a time. That’s right: Harmony paint not only has a Zero VOC rating, it can also help neutralize other sources of VOCs in your home or business, such as carpets, new cabinets, or fabrics. It can also reduce the odors from smoking, cooking, or pets. Now that’s a high-performance paint!

Best Low-VOC Paint for Exterior Painting

Do you need to repaint the outside of your business, home, or commercial property in the Atlanta area? For exterior surfaces, Freeland Painting recommends Sherwin Williams Emerald® Exterior Acrylic Latex Paint, which is a Low VOC paint with less than 50 g/l of VOCs. That’s five times lower than the EPA standard of 150 g/l of VOCs to qualify as a Low VOC paint. Emerald paint’s long life and resistance to blistering, fading, peeling, and mildew makes the product a high-performance paint that we’re proud to use to beautify your home or commercial property.

And, did you know that Freeland Painting will paint your business or commercial property after hours, so we don’t interrupt your flow of customers? That’s right: We’ll arrange to paint after normal business hours so you don’t have to close or lose revenue to refresh your curb appeal with a professional paint job.

Did we mention that we offer free estimates for painting your business, commercial property, or home? We do! Call us today at 678.679.3126 to discuss how Freeland Painting will beautify your home or business (or both!) with a fresh coat of Low VOC paint.

Let’s get rolling!

What’s the best paint color to sell my house?

Planning to sell your house this year? Then you’re probably busy working through a checklist of things to do to make your home more attractive to potential buyers, like this one from Realtor.com. In addition to cleaning, making small repairs, and decluttering, real-estate experts also advise you to consider the outside curb appeal of your home. One major wow factor of your home’s curb appeal is a fresh coat of paint in one of this year’s most popular, trending paint colors.

Need some help with that? That’s where Freeland Painting comes in! We help homeowners in the Greater Atlanta area beautify their homes inside and out with a fresh coat of paint. But what color should you paint the outside to attract today’s buyers?

The Cyclical Nature of Paint Color Trends

Doug Ireland, the founder and CEO of Freeland Painting, has been in the painting and renovation industry for 18 years professionally – 33 years if you include working for his dad while in his teens and twenties. With those years of experience comes a wealth of accumulated industry knowledge.

“Contemporary color choices tend to change from season to season. As with many things that are a matter of taste, popular colors tend to be cyclical,” Doug explained. “For example, just a few years ago, we saw color shades trending in a reverse pattern – meaning, houses had light-color siding and darker-color trim. We haven’t seen that trend since the late 1970s! But it came back.”

“And for those who were glad to see brass door handles and cabinet pulls go out of favor in the 1990s—Well, they’re back.”

Find the Right Color to Help Sell Your Home Fast

Doug shared his thoughts on the colors you should consider to get your home sold.

“Right now, the most popular, trending colors have undertones on the cooler side of the color scale, instead of the warmer side. And gray ― shades of gray and charcoal ― are very hot,” he explained. “The trend has evolved from beige to “greige” to simply gray. This particular color trend morphed very slowly over recent years.”

What is greige, you ask? Greige is simply a mix of gray and beige that results in a richer color. Greige works well in either a cool or warm color scheme. It’s one of the hardest-working colors in the realm!

But back to the best paint color for selling your house: Gray.

“Grays come in a wide array of shades, ranging from rosy or mauve shades, to greenish shades, and then to blue shades of gray,” Doug explained. “The cooler colors of gray that are now popular have a hint of blue in them, but they’re still gray.”

4 Specific House Color Recommendations

In the Sherwin Williams line-up of high-performance paint, Doug shared four recommended colors he recommends to homeowners who aren’t sure what color to paint their homes to sell. These colors would be ideal for either your home’s exterior or interior, appealing to a wide range of buyers.

Three of the four are cooler hues of gray that are most popular right now, but he also adds a fourth choice that’s a bit warmer in undertone:

  1. Mindful Gray (SW-7016) is an extremely popular color because of its neutrality.
  2. Gray Clouds (SW-7658) has cooler undertones than Mindful Gray, with just a hint of blue in it.
  3. Morning Fog (SW-6255) goes another step further toward a blue-gray, and is trending.
  4. Requisite Gray (SW-7023) is a warm gray that’s ideal for people who prefer grays on the warmer side of the scale. Its popularity is fading a bit, but it’s still a nice color.

3 Recommended Accent Colors

As for accent colors on doors and trim, which are trending darker both on the inside and outside of homes, Doug recommends:

  1. Black Fox (SW-7020)
  2. Enduring Bronze (SW-7055)
  3. Iron Ore (SW-7069)

And, if you have a brick home that could use a fresh coat of confidence, we offer a state-of-the-art treatment called Lime Wash that gives your brick home instant old-world charm.

At Freeland Painting, we’re here to help with all of your home’s external and internal painting needs. Helping you choose the right color is part of the service we provide. At Freeland Painting, relationships matter more than the brush and the ladder. That’s why we offer a free color consultation with each job.

Call us today at 678-679-3126 or email customerservice@freelandpainting.com to arrange a convenient time for our experts to provide a free estimate on painting your home. With a high-quality paint job by Freeland Painting, your house will impress every buyer who is lucky enough to see it!