Why Freeland Painting?

At Freeland Painting, we’re big fans of the question: Why?

As in—Why should the businesses and residents of metro Atlanta choose Freeland Painting for all of their painting, roofing, gutter, and siding projects?

Founder Doug Ireland is a big believer in Simon Sinek’s methodology of Start With Why. To that end, Freeland Painting created its unique “Why.”

Why Freeland?

At every team meeting, we ask our team, “Why Freeland?”

Doug explains why that question is critical to everything we do:

“It’s important to ask ‘Why Freeland,’ because every company can tell you what they do and how they do it. For us, the answer would be, ‘We’re a great painting company with the highest quality products and most professional painters’.”

But guess what: Every painting company says that.

“To differentiate Freeland Painting and create purpose in our work, we focus on our unique Why: Which is that we are committed to removing a burden from customers that would otherwise be too dangerous or time-consuming. We achieve that by providing the highest quality painting service for our customers’ homes and businesses.”

Creating Purpose in Our Work

Our team focuses on the inspiring purpose of improving people’s lives, beautifying our community, and removing a burden from our customers to make their lives easier and better.

So, at Freeland Painting, we’re not just painting or putting on a new roof or siding, or installing custom gutters to help your home function better. We’re improving people’s lives.

  1. Purpose is why we answer the phone with a smile.
  2. Purpose is why we come to your home or business to meet you and provide a free, in-person estimate for our services.
  3. Purpose is why customers come back to us again and again, year after year.
  4. Purpose is why our customers recommend Freeland Painting to friends and neighbors.

It’s because we are committed to removing a burden from our customers that would otherwise be too dangerous or time-consuming in their lives. That’s our purpose; that’s our Why.

Let Us Show You Why

Are you ready to repaint your home, business, or multifamily property? Do you need a new roof, gutters, or HardiePlank siding on your property?

Let Freeland Painting show you why we’re the No. 1 choice in greater metro Atlanta. Call us today at 678.679.3126 to schedule your free estimate.

We can’t wait to show you our Why!

How Customer Service And Competitive Pricing Set Us Apart

At Freeland Painting, we believe customer service and competitive pricing set us apart. That’s why our motto is, Relationships matter more than the brush or the ladder.”

Doug Ireland, the owner of Freeland Painting, is passionate about his company and his customers—and it shows: “One of the things I love the most about this work is taking something that looks old and dingy and making it look brand-new again. Every day, we get to help people with that: Beautifying their homes or businesses.

Customer Service

“At Freeland Painting, customer service ranks above everything else. To me, being committed to customer service has to do with excellent follow-through. I won’t accept payment for a job until we’ve 100% completed the work at the end of the job — and until our customer is happy. If they’re not for some small reason, we will keep coming back — until we get it right. By doing so, I believe that we serve our customers better than anyone or any other company.”

No Job is Too Big–or Too Small

“At Freeland Painting, no job is too big or too small. We have the ability to scale up or scale down depending on the needs of the client. Whether it be a two-person crew for a small home with one or two bedrooms and a bath or 25 painters for a commercial property.”

Getting Started

“We start each job by providing a price quote. Everyone’s looking for a price. While the main goal of the quoting process is to establish a price, for us at Freeland Painting, we have an additional goal: to meet our new customer. One of the policies I have is that we don’t do what I call a ‘drive-by estimate.’ We want to come over, meet with you, understand what’s important to you, help educate you on the process, and in that way create a better experience for our customer.”

Competitive Pricing

“At Freeland Painting, we promise competitive pricing. When you’re planning for a painting project, you should always get three quotes. We tell our clients that, too. And our pricing many, many times, tends to be right in the middle of those three quotes. However, we offer a few extra services that most other companies don’t include, which gives us the value that people are looking for.”

A Job Well Done

“Freeland Painting’s crews work around the schedule of the client and focus on time management. Once we start working on your home, it’s like a whirlwind. Things happen quickly. We try to make the process as efficient as possible for a job well done — and hopefully win a customer for life. That’s why at Freeland Painting, we say, Relationships matter more than the brush or the ladder.”

Customers For Life

“We want our work and our relationship with the customer to be a memorable experience for people, so that when we finish the job they say, ‘Wow! No one else has treated us that way!’”

“That’s important to me, personally and for us as a team. If we can achieve that, we’ve really hit a homerun.”

Call us today on 678.679.3126 for a free quote on your upcoming business, residential or multifamily residence painting project. We look forward to meeting you and having you as a new — and eventually a lifelong! — customer.

Meet Amy Stanitzke: Freeland Painting’s Relationship Liaison

Ever since Freeland Painting was founded in 2009, it’s been a top priority to build our community relationships and presence in the Atlanta metro area and beyond. In fact, the experienced professionals at Freeland Painting believe that “Relationships matter more than the brush or the ladder.

That’s why we brought on Amy Stanitzke to Freeland Painting’s core team of professionals as our Relationship Liaison. If you’ve had the pleasure of working with Amy, you know she’s the exact right person for that role: A people-person with a positive attitude, Amy is enthusiastic about helping businessowners, homeowners, and other community members and groups connect with the right services to make their businesses stand out.

Freeland Painting provides residential, multi-family and commercial painting, (both interior and exterior), custom roofing, cementitious siding, and gutter systems that improve curb appeal and structural efficiency.

Our staff members play an integral role in ensuring that each customer enjoys a standout experience when they choose Freeland Painting. That’s why we want to introduce you to them.

We’ll start with Amy Stanitzke, because she’s celebrating her 2-year anniversary with Freeland Painting this week. We asked her a few questions so customers can get to know her better. Here’s what she shared:

What’s your favorite paint color?

Agreeable Gray! It was the most popular Sherwin Williams paint color in 2019. My husband and I ended up painting the outside of our house with it. What a great paint color name!

What made you decide to join the Freeland Painting team?

There’s a story about that. I met Doug Ireland, the owner and founder of Freeland Painting, through meetings of the Gwinnett Chamber of Commerce where Doug and I were both members. At the time, I was working in the senior living sector. Doug has a great personality, and he always cracked me up when we talked. At the time, my husband and I were customers — Freeland Painting painted both the interior and exterior of our houses. My husband and I became friends with Doug and his wife (the cofounder of Freeland Painting), Keri.

One weekend, Doug and Keri took us out on their boat on Lake Lanier. We had such a fun afternoon — and it made me think how wonderful it would be if we worked together. So I mentioned, “If you’re ever looking for a business development person for Freeland Painting, let me know.” That’s how it started. My position began as part-time, and has since grown into full-time work.

What does your role at Freeland Painting entail?

My job title is Relationship Liaison. I’m responsible for developing new client and customer relationships for Freeland Painting, maintaining our existing relationships, being a resource and a connector for people both in and outside of the industry.

I focus mainly on the Atlanta metro area, but also on a wider scope beyond Atlanta. Depending on the size of the job, Freeland Painting has taken crews out of state to complete important jobs for our valued customers. My role is to connect with property managers, property management companies, general contractors, and project managers in a wide variety of settings.

In which industry associations does Freeland Painting participate?

Freeland Painting actively participates in four associations to better communicate with and expand our client base:

  • Community Associations Institute (CAI Georgia), in the homeowners’ associations segment.
  • Atlanta Apartment Association, for the multi-family division of our business.
  • Commercial Real Estate Women (CREW Atlanta), which is for both men and women in Atlanta’s real estate segment.
  • Building Owners and Managers Association (BOMA Georgia), which includes property managers, building owners, and other industry vendors that Freeland Painting can partner with. BOMA  also provides resources that benefit all of our customers.

What’s your favorite part about working at Freeland Painting? 

We’re all so busy that we’re not often in the same office together — especially in the past 18 months. But when the whole team gathers in the same room, we all get along incredibly well and have strong relationships with each other.

This stems from Doug. He is a knowledgeable leader, and his focus is on putting great people and processes in place so Freeland Painting can make its customers happy and continue to grow. Doug standardized all of our work by establishing the “Freeland Fundamentals,” a 56-point checklist that covers every aspect of each project we undertake. Our goal is to make sure that every client enjoys a superior experience in working with us. We go the extra mile to ensure that our work gets completed within budget, within deadlines, and to our client’s complete satisfaction.

As a result of the Freeland Fundamentals, I always know what my next step is on every job. It takes the guess work out of serving our clients at a high-level of customer service.

How is Freeland Painting unique?

We distinguish ourselves from other painting companies because we’re all about relationships. Every company is made up of people, and we all experience human error on occasion. But if we have a paint drip on a driveway or elsewhere — what makes us different is how we solve the problem. Freeland Painting goes to lengths to make customers happy.

It’s also interesting to note that we’re a paperless office. We’re not wasting paper by circulating printouts by hand. Our processes and systems are digitized. We’re a very high-tech painting company. There’s no messy whiteboard with a list of projects. It’s all computerized. That makes us more sustainable and environmentally friendly.

Do you have any unique hobbies or talents?

My husband, Steve, and I live on a lake. We love boating, being outdoors and playing tennis. And I also enjoy reading.

Have you ever had a DIY paint job “fail”?

Through painting the two walls in my kitchen, I gained a lot of respect for what the professional painters at Freeland Painting do. I got paint splatter on my maple cabinets even though I tried so hard to be careful. It wasn’t a great outcome. I learned that you’ve got to use painter’s tape like a pro and do things the right way.

Do you have any pets?

Yes: two dogs. Phoophie is an 8-year-old Maltese. Mojo is a 15-year-old Pekingese mix. We also have four grown children and we’re very proud of them.

What’s your favorite vacation memory?

Going to the Jersey Shore to visit family. I grew up outside of Philadelphia, and spent my summers going to Sea Isle City, New Jersey. When our kids were younger, they could rent bikes, and come and go as they pleased. What a relaxing vacation destination.

What’s your favorite song?

That’s a tough one. My husband’s an engineer by day, and a musician and pianist at heart. We listen to music all the time. I have a lot of favorites, but it’s too difficult to name just one.

Why should people in the Atlanta metro area choose Freeland Painting?

Because we care. And because our relationships with people matter to us. It’s so basic — but it’s so true.

And while we enjoy a solid reputation now, we realize that our reputation is only as good as the last job we finished. Constantly remaining vigilant in maintaining our positive reputation is important to building success, as it can disappear in an instant. We never forget that!

Call Freeland Painting at 678.679.3126 to schedule a free estimate for your single family or multi-family residence or business. We look forward to building a solid relationship with you that we are confident will last for years to come!