Why Relationships Matter More than the Brush or the Ladder

Freeland Painting values the relationships we build both with our customers and our community. We want to share our business philosophy and why we’re grateful to be a small business operating in the United States of America—the land of the free and home of Freeland Painting. We’re grateful for the strong relationships we’ve built with our customers and the Greater Atlanta community.

Our Mission

At Freeland Painting our mission is to perform high-quality painting of residential, multifamily, and commercial properties, both interior and exterior. We also offer custom roofing, siding, and gutter systems, plus light carpentry work, that improve the curb appeal and efficiency of a commercial building or residence.

By narrowing our focus to these distinct services we are able to offer extremely high-quality, competent service within a focused specialty. This is one of the keys to our high level of customer satisfaction.

Community Focus

In addition to providing these services, our ultimate goal is to lead Freeland Painting into an organization that helps strengthen our entire community. We do this by doing exactly what we say we will do, and when we will do it – which builds trust with customers. We have a strong focus on our employees, and maintain the family atmosphere of our business. Our Freeland Family includes Doug Ireland, the founder and CEO, along with his wife, Keri, and kids who often ride along with Doug to check up on the progress of job sites when school is out. In fact, Doug and Keri’s two youngest children—twins—celebrate their birthdays on July 4!

We also celebrate other milestones with employees, such as getting married or welcoming a new child into their family. Freeland Painting helps put food on the table for our employees and keep the Atlanta area’s economic prosperity going. We respect and appreciate employees’ contribution and commitment to our ongoing success. This underscores our company philosophy: Relationships matter more than the brush or the ladder.

Giving Back

We maintain a strong focus on charitable giving. We are involved with organizations that improve our community, including: Right to Hike, Kingdom Kids, Turn Around Coaching, Shriners Hospitals for Children, Boy Scouts of America, Amigos for Christ, North Gwinnett Arts Association, North Gwinnett Schools Foundation, and the Gwinnett Medical Center Foundation.

Our customers can feel good about their decision to choose Freeland Painting because we are both beautifying their residential or business establishment with a fresh new coat of paint and also contributing to the betterment of our overall community through our charitable giving and involvement.

We’re proud to be a contributing member of the Greater Atlanta business community.

Call for a Free Estimate

And as always, if we can serve you by providing your home, business, or multi-family residence with a fresh new coat of paint, a new roof, gutters, or siding – call us today at 678.679.3126 to schedule a free estimate.

We look forward to building a solid relationship with you that we hope will last for years to come! 

What are VOCs—and Why Do They Matter?

VOCs, short for Volatile Organic Compounds, are a group of chemicals that are found in most paints and coatings. They’re not only found in paints—but they’re also in cleaners, disinfectants, dry-cleaned clothing, permanent markers, glues, air fresheners, and aerosol sprays. But because Freeland Painting is your locally owned painting company in Atlanta, we’ll focus on the VOCs in paint.

One reason VOCs are in paint is to keep the paint fresh while it’s in the can. Once the can is opened, VOCs enable the paint to spread smoothly on the wall or surface you want coated. Some VOCs give paint specific properties—rust prevention, for example. After we paint your walls, paint your ceiling, paint your business, or paint your house, VOCs evaporate into the air. That process is called off-gassing.

Health Effects of VOCs

We’re all familiar with the smell of fresh paint as it dries. For people sensitive to VOCs, that chemical smell can irritate their nose, throat, or even cause a headache. That’s because the paint is off-gassing VOCs, which can have health consequences if you’re exposed to paint fumes for lengthy periods of time. Leaving a door or window open for increased ventilation is a best practice during your interior paint job and while the paint dries. Latex paint dries fast, which is why Freeland Painting uses latex paint for most of its painting jobs, both big and small.

Most VOCs in paint are off-gassed as the paint dries in the first few hours, though a small amount of VOC off-gassing can continue for about 6 months.

Reducing Exposure to VOCs

The US Environmental Protection Agency recognizes that high levels of VOCs can have a negative impact on health, so they regulate the level of VOCs in paint to minimize exposure. According to the EPA, the levels of VOCs inside of homes and businesses are an average of 2 to 5 times higher than VOC levels outdoors. In addition, during the painting process and for several hours afterward, VOC levels may be hundreds of times higher inside than outside. That’s why good ventilation and a fresh air source are critical as paint dries.

Low-VOC Paint Options

In addition to practicing good ventilation during the painting and drying process, the paint you choose can significantly impact the VOC level that is off-gassed in your home or commercial building. Paint manufacturers offer choices in the levels of VOC in paints, with both low-VOC and no-VOC options.

Latex paint has a significantly lower level of VOCs than oil-based paint. At Freeland Painting, we typically use latex paint that the EPA has rated as “Low VOC,” meaning it has a low content of VOCs. Specifically, Low VOC paint has less than 250 grams per liter of VOCs.

Some paint manufacturers, including Sherwin Williams, offer both Low-VOC and No-VOC paint options. For interior painting, we suggest Sherwin Williams Harmony® Interior Acrylic Latex Paint for interior wall and ceiling painting because of its innovative technology and Zero VOC formula that contributes to better indoor air quality one coat of paint at a time. That’s right: Harmony paint not only has a Zero VOC rating, it can also help neutralize other sources of VOCs in your home or business, such as carpets, new cabinets, or fabrics. It can also reduce the odors from smoking, cooking, or pets. Now that’s a high-performance paint!

Best Low-VOC Paint for Exterior Painting

Do you need to repaint the outside of your business, home, or commercial property in the Atlanta area? For exterior surfaces, Freeland Painting recommends Sherwin Williams Emerald® Exterior Acrylic Latex Paint, which is a Low VOC paint with less than 50 g/l of VOCs. That’s five times lower than the EPA standard of 150 g/l of VOCs to qualify as a Low VOC paint. Emerald paint’s long life and resistance to blistering, fading, peeling, and mildew makes the product a high-performance paint that we’re proud to use to beautify your home or commercial property.

And, did you know that Freeland Painting will paint your business or commercial property after hours, so we don’t interrupt your flow of customers? That’s right: We’ll arrange to paint after normal business hours so you don’t have to close or lose revenue to refresh your curb appeal with a professional paint job.

Did we mention that we offer free estimates for painting your business, commercial property, or home? We do! Call us today at 678.679.3126 to discuss how Freeland Painting will beautify your home or business (or both!) with a fresh coat of Low VOC paint.

Let’s get rolling!

What’s the Difference Between Oil and Latex Paint?

We get this question a lot when customers select paint for their residential, commercial, or multifamily painting projects. Since Freeland Painting does both interior paint jobs and exterior paint jobs, we thought we’d share the answer.

There are a lot of differences between oil and latex paint. The short answer to the question is: The two types of paint are different in their properties, composition, environmental impact, and ease of use.

Latex Paint

Latex paint is a water-based paint. Because it’s water-based, latex paint dries quickly through the process of evaporation. Because it’s quick-drying, your paint project will be completed faster than it would with other types of paint. Latex paint typically dries in a few hours and takes up to 48 hours to thoroughly “cure” and adhere to the painted surface.

Why do so many people choose latex paint? For one thing, it offers a lot of advantages. The benefits of latex paint include that it resists cracking and chipping. As a result, it is an excellent choice for both interior and exterior paint jobs. Another advantage of latex paint is that it comes in such a large variety of colors and sheens. Whether you want your paint sheen to be matte, eggshell, satin, or semi-gloss, latex paint has it in every color imaginable.

Latex paint and VOCs

Another significant advantage of latex paint is that it is low in Volatile Organic Compounds (VOCs). That means it doesn’t have as many chemical additives as other types of paint, including oil-based paint.

What are VOCs? VOCs are emitted or “off-gassed” in gas form as the paint dries. These harmful VOC gases can linger inside your home and negatively impact indoor air quality. VOCs are part of the reason why paint has its smell, and are often associated with that “new home” smell. Paints with low VOC levels are better for indoor air quality and the environment overall.

The US Environmental Protection Agency limits the VOC content of latex paints to a maximum of 250 grams per liter (g/l) for flat paint. That explains why latex paints don’t have as strong an odor as oil-based paints, which often have VOC levels as high as 500 g/l. Paints with VOC levels under 250 qualify as “Low VOC,” according to the US Environmental Protection Agency.

Freeland Painting typically uses latex paints with a Low VOC rating of 50, which offer excellent quality with minimal off-gassing.

Because it’s water-based, latex paint clean-up is done with water. Just rinse your brushes with water, and the wet paint will come right off. The clean-up with latex paints is much more environmentally friendly than with oil paint, which requires dangerous chemical solvents for clean-up that are harmful to the environment.

Water-based latex paint with Low VOC levels is an environmentally friendly painting option that Freeland Painting is pleased to offer its customers.

Oil Paint

Oil paint―also called oil-based paint, solvent-based paint, or alkyd paint―goes on very smoothly, covers most surfaces exceptionally well, and is water-resistant. It takes a long time to dry—so long that you might need a “Wet Paint” sign so people won’t accidentally smudge the surface. Oil paint covers thoroughly in one coat and holds up well in high-traffic areas.

What are the disadvantages of oil paint? It tends to “yellow” over time and is more likely than latex paint to fade and crack. As mentioned, it has a lengthy drying time: It can take 6 to 10 hours for oil paint to dry to the touch, and up to a month to dry or “cure” completely, which can be inconvenient for both residential and commercial painting customers.

Because it is solvent-based, oil-based paint contains many chemicals, which is why it takes much longer to dry than latex paint. Oil paint dries by the process of oxidation, a chemical reaction, which is why it takes so long to cure completely.

Oil-based paint and VOCs

Perhaps the most significant disadvantage of oil-based paint is its high level of VOCs. Typically ranging from 250 to 500 g/l of VOCs, oil-based paint can negatively impact interior air quality while the paint dries (which takes up to a month)―off-gassing VOCs during the entire drying process.

There are also environmental and health hazards with oil paint. Its fumes can overwhelm people, causing headaches and eye irritation, so it’s critical to have a source of fresh air while painting and drying. In addition, clean-up from oil-based paint jobs requires chemical solvents that are harmful to the environment.

Painting with oil-based paint requires harsh solvents or mineral spirits to clean the brushes. Such hazardous chemicals can have a negative impact on both your health and the environment.

Latex Paint Is Our Go-To Choice

At Freeland Painting, we recommend latex paint for most residential, commercial, or multi-family dwelling paint jobs because of its high quality and long-lasting performance. In addition, latex paint offers a lower environmental impact than oil paint because of its lower VOC content and the fact that clean-up is done with water rather than dangerous chemicals.

When you’re looking for a company to provide you with a paint job that looks great and is environmentally friendly, call Freeland Painting. We’ll provide a free estimate on your commercial, residential or multi-family painting project.

Give us a call today at 678.679.3126 to schedule your free estimate!

7 Signs It’s Time to Repaint Your Business

As a business owner, you never get a second chance to make a strong first impression on customers and clients. But how can you tell when it’s time to repaint your business or commercial building?

Start by looking at your building’s walls, exterior surfaces, and doors. How does the current paint job look? If you see any of the following 7 signs, it’s time to call Freeland Painting for a free estimate on painting your property:

1. Mold or Moisture Stains

If you have black, greenish, or grey spots on your interior or exterior walls—especially behind furniture, in corners, or shady areas—behold: You have mold! Sometimes moisture stains or surface mold can be removed with elbow grease or pressure washing, but stubborn stains can signify more significant damage. Consult a professional to determine if the wood, drywall, or stucco beneath the paint is damaged, as you may need to replace or repair it before repainting. Mold must be thoroughly eradicated before repainting any surface to ensure the health of employees and the structural integrity of your building.

2. Cracked, Chipped, or Peeling Paint

Paint is the first line of protection between your building’s exterior surfaces and the elements—and with Atlanta’s hot summer sun, intense thunderstorms, and cold winters, cracks or chips in the paint film is an early sign that you’re due for a paint job. Small cracks are an invitation for fungus, moisture, termites, and other pests. Paint that is already peeling away requires immediate action, or long-term damage could result from your wood or stucco being exposed to the weather.

3. Cracked or Peeling Caulk

Examine the areas around your windows and doors: Caulk is the hardworking hero that seals them properly, keeping air, water, and insect pests out. When caulk is cracked or peeling, it’s no longer performing its job. And that means moisture can get into your building and cause a range of problems. Sometimes you just need new caulk, but if you notice decaying caulk on top of other symptoms, it’s a confirmation that it’s time to repaint.

4. Fading Color 

Remember when you last had your building painted, how beautiful it was with its fresh, bright coat of paint? Since then, Mother Nature has been working hard to change that. Sun, wind, rain, sleet, hail, and snow all impact the level of protection that your paint job provides. When the color starts to fade, a paint film’s protection is no longer at its strongest. When you notice your once-vibrant paint color begin to dull, it’s a sure sign you’re ready for a fresh coat of paint.

5. Paint Blisters or Bubbles 

When paint bubbles and blisters, it’s no longer adhering to the surface well. That can be because the wrong type of paint was used, it was applied in the hot sun or high humidity, or moisture is trapped beneath it. No matter the cause of paint blisters, you’ll want to repaint the walls or exterior quickly to avoid damage to your building.

6. Accumulated Stains or Dirt

To enhance your business or commercial property’s curb appeal, it’s a best practice to have the exterior pressure washed once or twice per year to keep it looking fresh and clean. However, if stains and dirt linger on exterior walls after pressure washing, that’s a sign that the paint is no longer performing optimally.

7. Damaged wood or stucco

A high-quality paint job is your building’s first line of defense against Georgia’s harsh elements, but no paint job lasts forever. If you see signs including cracked stucco or rotting wood around door or window frames, your paint has failed. That means it’s time to repair these surfaces and then repaint them. Freeland Painting repairs damaged wood or cracked stucco before we paint. A fresh coat of paint will not only preserve and protect your business or commercial property: It will also beautify it!

Don’t be a ProcrastiPainter!

With the renewed economic activity we’re seeing in the Greater Atlanta area, now’s the time to repaint your Atlanta business to make a strong first impression on both old and new customers. And Freeland Painting will even paint your business after hours so you don’t have to close during normal business hours.

Call us today at 678.679.3126 for a free estimate on transforming your business or commercial building’s interior and exterior with a fresh, new professional paint job.

Is It Time for New Gutters?

When your house or commercial building was built, the contractor most likely installed gutters around the perimeter of the roof. The reason builders install gutters is to catch rainwater runoff and guide it away from the structure’s foundation and landscaping. This prevents erosion and potential foundation damage that can happen when water collects around a home or commercial building’s base.

Ideally, your gutters will function well without getting clogged by leaves and other falling debris from the Greater Atlanta area’s gorgeous trees. In reality, that’s not always the case.

If gutters get clogged, what will happen?

Without any gutters―or with clogged gutters that don’t function correctly―your house could be in structural danger. When rainwater is allowed to collect and pool around a home’s foundation over time, it can seriously damage the foundation and cause structural damage. That’s why gutters are a big deal.

How can you tell when it’s time for new gutters?

  1. Clogged gutters. If your gutters get clogged often, you’ll need to get up on a ladder to clean out the rotting mess of leaves, sticks, and acorns. That can be a sign that it’s time for a new gutter system.
  2. Sagging gutters. If your gutters are sagging from the weight of too much water and debris, or water pours over the edge of the gutters when it rains—it’s time for new gutters.
  3. Leaking/rusty gutters. If your gutters are leaking at their seams or corners, or if you have rusty seams that look awful—it’s time for new gutters.
  4. Gutters pulling away from the home’s roofline. If your gutters are pulling away from the home’s roofline—it’s time for new gutters.

So, what’s the best type of gutter system that will withstand the Greater Atlanta area’s spring and summer rainstorms?

Freeland Painting has the answer!

Benefits of Seamless Custom Gutters from Freeland Painting

Freeland Painting builds and installs high-quality, seamless custom gutter systems that prevent many problems that traditional gutters can cause.

“We custom build 6-inch gutters in one continuous length with no seams on the straight stretches of your home’s roofline,” said Doug Ireland, founder and CEO of Freeland Painting. Seamless gutters provide a significant advantage because they have fewer failure points: Seams can leak, sag, and collect debris. Without seams, your gutter system will function much better.

“The only seams on Freeland Painting’s custom gutters are in any corners on the home—such as around a bay window—because when there’s a 45-degree corner in the gutter, there has to be a seam. Otherwise, they are completely seamless.”

In addition to providing high-quality seamless gutters, Freeland Painting uses a state-of-the-art mounting system to attach gutters securely to your house.

“Instead of nails, we use hidden gutter brackets that are mounted with screws for a more secure attachment that holds up well over time. Nails often fail to hold the weight of gutters filled with rainwater, making them sag and pull away from the structure. When gutters sag, they hold water; instead of guiding the water to a downspout, the water leaks over the edge of saggy gutters, and they fail.”

The hidden gutter bracket that Freeland Painting uses to secure gutters to your house helps your home’s curb appeal. The bracket is attached to the home’s wood trim from the inside of the gutter. These high-quality brackets connect the gutter’s outer lip for a secure attachment that protects the profile and shape of the gutter long-term.

“We install hidden gutter brackets every 24 inches—instead of 36 inches on a traditional seamed gutter—to hold your gutters securely and prevent sagging and leaking.”

In addition, Freeland Painting can add custom guards to the top of your gutters, which prevent debris from getting caught in them. With this feature, you’ll avoid climbing a ladder to clean out clogged gutters every Fall!

Quite simply, Freeland Painting offers a better gutter.

When you’re ready to replace your sagging, leaking, rusty, clogged gutters, give us a call at 678-679-3126 or email customerservice@freelandpainting.com. We’ll set up a convenient time for our experts to provide you with a free estimate for creating and installing seamless, custom gutters to protect and beautify your home.